About

Eric Tribe

Senior operator. I work with the teams building new ventures, inside big companies and in startups, so the wins start showing up on the board.

I've built companies as an operator and advised them as a strategist. The pattern is the same in both: a new venture stalls for lack of momentum long before it fails for lack of ideas. The part of the work I love most is the room where that changes, the standup where hardware, software and sales each show their piece, the wins go on the board, and everyone can feel the thing moving. I choose problems worth solving; the technology is the means, not the point.

As an operator, I helped scale Flashfood from 4 to more than 2,000 partner stores as Chief Revenue and Marketplace Officer, building the marketplace that had kept 50M pounds of food out of landfill and saved shoppers $120M by the time I left in 2022, and has since passed 145M pounds and $370M. I ran the enterprise partnerships and business development that got us there. As a strategist across 15 years at BCG and McKinsey, I led major transformations and stood up new businesses for global enterprises, including AI-enabled work well before AI was the headline.

Today I am a Partner at Pioneer Square Labs, where I lead the innovation studio and its corporate partnerships, and I run Tribe Ventures, working with founders and with Honda on its innovation agenda. I write weekly at Infinite Momentum.

Eric Tribe
Tribe Ventures
2024 – Present
Operator and advisor to founders and to the corporate innovation leaders who need ventures to launch and scale.
Pioneer Square Labs
2025 – Present
Partner, Head of Innovation Studio. Leads corporate partnerships for an AI-native venture studio building with Fortune 100 partners.
McKinsey & Company
2022 – 2024
Expert Associate Partner. Global Lead for Leap, the firm's new-business-building practice. Corporate venture and partnership programs for Fortune 150 clients.
Flashfood
2019 – 2022
Toronto. Chief Revenue Officer, earlier VP Partnerships and Chief Marketplace Officer. Led the enterprise grocery partnerships that took the footprint from 4 to 2,000+ stores. Early employee.
Boston Consulting Group
2008 – 2019
Principal. Global Topic Lead for AI/ML Personalization. Delivered $250M+ in incremental revenue across retail and airlines.

Now · September 2026

  • Leading the innovation studio and its corporate partnerships at Pioneer Square Labs.
  • Working with Honda on its innovation agenda.
  • Working with founders through Tribe Ventures, and building a new consumer venture of my own.
  • Writing weekly at Infinite Momentum.
  • Adjusting to life as a new dad.
Eric Tribe walking with a stroller on the beach

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